It’s About Engaging The Right Audience in Relevant Conversations.
In a world increasingly dominated by digital media, consumers are completely in charge of how marketers can interact with them. They decide the sites they shop, the banners they click, the videos they watch, the posts they share, and the devices they use. The whole of these choices resembles a two-way conversation more than it does traditional marketing models.
“Right person, right message, right time” has become table stakes. To be successful today, marketers must learn to leverage data and technology in a way that transforms a one-to-many campaign strategy into a one-to-one, always-on strategy.
[x+1] Origin Programmatic Marketing Hub
Origin Data Management Platform centralizes data collection and normalization, audience creation, decisioning, and rules creation. Rated a Leader by Forrester.
Origin DSP is the choice when dealing with large amounts of 1st-party data and complex audience modeling. Shares the same data space with Origin DMP. Rated a Leader by Forrester.
Origin Site optimizes messaging on owned properties like websites and mobile apps; includes audience discovery and rule based decisioning.
Origin Mobile is a precise and powerful programmatic buying solution with the ability to target by demographics, location, device, and first-party data.